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Starved for Content Ideas? Here’s How Original Research Can Keep You Blogging for Months

Wondering how you’re going to keep your content calendar full for the rest of the year? Thousands of business owners struggle when it comes to coming up with content ideas, and a simple strategy can help them: conduct a study or survey. Original research provides tons of benefits for businesses seeking content marketing performance gains. …

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After the Reddit Redesign, Should Your Business Give the Social Channel a Look?

Many business owners overlook Reddit as a social media marketing channel, but recent changes to the platform should have them all reconsidering. A complete overhaul has modernized the look and feel of Reddit’s various niche-focused forums. As a result, community members are engaging even more frequently than ever—with both posts and ads. According to Reddit’s …

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Everything You Need to Create a YouTube Channel That’s Ready to Grow

Despite being over a decade old, YouTube still acts as a ripe garden bed for audience growth. Brands looking to interact with audiences in current, relevant ways will find that video marketing content is one of the most effective methods they have at their disposal. They’ll also find that YouTube still remains one of the …

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4 Essential Facebook Marketing Strategies the Top Business Pages Use

There is no official playbook for getting great social media performance. Those who succeed get there by making educated guesses, marking their results, experimenting with optimization changes, and measuring again. You should go through this process, too, but you can take a shortcut by observing what works for others. Facebook’s algorithm is changing all the …

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3 Steps To A Successful Local Marketing Campaign

How to Create a Successful Local Marketing Campaign Social media now allows local business owners to get recognized through viral posts or mentions from industry leaders. This type of consideration could have your business’s name on the tip of everyone’s tongue for a while, but it is vital to never forget local marketing and advertising. …

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Ad Blockers Will Not Be the End of Internet Ads

Ad blocking technologies are certainly not going away. Be sure to do everything you can to prep for this new reality. Really Don’t Make Large Changes Instantly With ad blocking technology becoming more popular, many small businesses are looking to pull their budgets away from online ads. This move, however, can be somewhat premature. Though …

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